Everything Becomes Easier If You Have This

by Jason Kotecki on · 25 comments

One of the biggest bar­ri­ers to suc­cess — in any­thing — is lack of focus.

That we might be unfo­cused is also a hard thing to admit about ourselves.

Because being focused seems too lim­it­ing — too small. We’re cre­ated for great­ness, right?

“I want to get debt-free AND lose weight AND train for a half-marathon AND watch less television!”

“I have an awe­some prod­uct that can help any­one — I want the whole world to know about it!”

Wor­thy goals, to be sure. But when we spread our resources too thin, we end up falling short every­where. If you’re hav­ing trou­ble gain­ing trac­tion in some area of your life, per­haps it’s because you’re lack­ing focus.

A few years ago, a speak­ing col­league shared that he’d been strug­gling to get his busi­ness to grow. Try as he might, he could never get any of his four profit cen­ters to exceed any­thing but mea­ger growth. Then he took a dif­fer­ent tack. He focused all of his atten­tion on just one of the rev­enue streams, vir­tu­ally ignor­ing the other ones. The area he focused on grew like a magic beanstalk. Even more amaz­ingly, the other three areas grew as well!

He explained that if you drive one thing to the moon, the rest will come along for the ride.

A per­son who has focused on get­ting more dis­ci­plined with her per­sonal finances and mar­veled at how she sud­denly starts eat­ing bet­ter has seen this phe­nom­e­non first hand.

My speak­ing friend inspired me to do the same. At the time, our busi­ness had a lot of dif­fer­ent things going on and we had a new baby join our fam­ily. We were going in what seemed like a mil­lion dif­fer­ent direc­tions. We had a retail store, an online store, a mem­ber­ship pro­gram and a speak­ing busi­ness. My wife and I elim­i­nated a few things entirely and decided to focus on speak­ing, since that was our most prof­itable endeavor at the time. Much to our delight, our speak­ing busi­ness shot through the roof and the remain­ing rev­enue streams improved as well. Mean­while, we decreased our expenses, were less stressed, and our life became a whole lot simpler.

For me, it became a pow­er­ful les­son in focus that I’ve never forgotten.

Focus isn’t easy, but the more focused you are, the eas­ier every­thing else becomes.


by Jason Kotecki

Jason Kotecki is an artist, author, and pro­fes­sional speaker. Jason and his wife Kim (a for­mer kinder­garten teacher) make it their mis­sion in life to fight Adul­ti­tis and help peo­ple use strate­gies from child­hood to design lives with less stress and more fun. Stop by www.KimandJason.com for more tips for escap­ing adulthood.
Jason Kotecki
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